The Ollio Mary Jane Open-Toe Side-Bow Platform Stiletto Pump was introduced in March 2012 and sold out very quickly. Demand was so high that this is one of the very few budget fashion shoes that was reintroduced; a new model appeared in October 2012 in the same five colors but with a few small stylistic changes (see this picture; the main difference is the texture of the heel). As of the date shown below, the newer version of this shoe is available in sizes 6-10 for $24.99 to $33.99 depending on size, and it was one of the top-selling shoes at Aleida.net for several years.